# Best AI Visibility > The UK guide to AI visibility tools for online shops, and how AI shopping agents choose which shop to buy from. Run by SurgeLab, one of the five tools compared. Prices read from each company's own pricing page on 10 November 2026. ## Best for - Small shop on a tight budget: BrightLocal. - Shop that wants the work done for it: SurgeLab. - Agency running several shops: Peec AI. - Shop already paying for Semrush: Semrush AI Visibility Toolkit. - Large retail brand: Profound. ## Short answer - BrightLocal: cheapest way to watch whether ChatGPT and Google's AI mention your shop. From $31 a month billed yearly ($41 monthly). 14-day free trial, no card. Mostly reports; listings built for an extra fee. - SurgeLab: for shops that want the fixing done for them every week. £199 a month excluding VAT, opening soon (waitlist). An AI team checks ChatGPT, Gemini and Google's AI, fixes wrong prices and stock at the source after the owner's approval, pitches the "best of" lists AI quotes, and reports orders sent by AI. - Peec AI: daily tracking for agencies and teams. $95 a month, 50 questions, choose 3 of ChatGPT, Google AI Overviews, AI Mode, Gemini and Copilot. Suggestions only. - Semrush AI Visibility Toolkit: for existing Semrush users. $99 a month per website billed yearly, 25 questions, ChatGPT, Google's AI, Gemini and Perplexity. Reports only. - Profound: for large brands. Custom price, up to 9 AI assistants, AI helpers that write content. ## Agentic commerce An AI shopping agent finds shops, checks price, stock and delivery, and buys on the shopper's behalf. It skips shops whose facts disagree: an old price in a product feed, stock shown as sold out, delivery or returns hidden in an image or PDF, or a checkout that forces an account. ## Pages - [Best AI visibility tools for UK online shops](https://www.bestaivisibility.co.uk/): comparison table, "best for" picks, tool details, an AI agent shopping example, a six-point readiness check and FAQs. - [What is agentic commerce?](https://www.bestaivisibility.co.uk/agentic-commerce): how AI shopping agents buy, why they skip a shop, what a UK shop can do now. - [How to get your online shop recommended by ChatGPT](https://www.bestaivisibility.co.uk/get-recommended-by-chatgpt): seven steps and what not to do. - [SurgeLab vs BrightLocal vs Peec AI](https://www.bestaivisibility.co.uk/surgelab-vs-brightlocal-vs-peec): three tools side by side and which to pick.